We are seeking a dynamic and creative Marketing Specialist to join our team. The Marketing Specialist will be key in developing and implementing marketing strategies to promote our products/services and build brand awareness. This role involves a combination of strategic thinking, creative execution, and data-driven analysis. The ideal candidate is a results-driven individual with a passion for marketing and a strong understanding of digital and traditional marketing channels.
Responsibilities:
Develop and execute marketing strategies and campaigns to drive brand awareness, customer acquisition, and revenue growth.
Collaborate with cross-functional teams to create marketing plans that align with overall business goals.
Conduct market research to identify trends, customer preferences, and competitors’ activities.
Create and manage content for various marketing channels, including social media, email marketing, blogs, and website.
Monitor and analyze key performance metrics to measure the effectiveness of marketing campaigns and make data-driven adjustments as needed.
Manage and optimize paid advertising campaigns on platforms such as Google Ads, Facebook Ads, and LinkedIn Ads.
Develop and maintain a strong online presence, including managing social media accounts and engaging with the online community.
Plan and coordinate marketing events, trade shows, and product launches.
Collaborate with external agencies, vendors, and partners to support marketing initiatives.
Stay up-to-date with industry trends and best practices to ensure our marketing efforts remain innovative and effective.
Qualifications:
– Bachelor’s degree in marketing, business, or a related field.
– Proven experience in marketing,
with a minimum of 1 – 2 years in a similar role.
– Strong understanding of digital marketing strategies and tools.
– Proficiency in marketing automation software and analytics tools.
– Excellent written and verbal communication skills.
– Creative thinking and the ability to develop engaging content.
– Strong project management and organizational skills.
– Ability to work independently and as part of a team.
– Analytical mindset with a focus on data-driven decision-making.
– Familiarity with SEO, SEM, and social media advertising best practices.
– Experience with CRM systems is a plus.
– Certification in marketing or related fields is a bonus.
Job Type: Full-time
Salary: ₹17,000.00 – ₹22,000.00 per month
Benefits:
– Provident Fund
Schedule:
– Day shift
Ability to commute/relocate:
– Bengaluru, Karnataka: Reliably commute or planning to relocate before starting work (Required)
Education:
– Bachelor’s (Preferred)
Experience:
– Digital marketing: 1 year (Preferred)
Speak with the employer
+91 9742086664
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