Schbang Looking for Sr. Creative Strategist / Creative Lead at Mumbai Full Time

Role: Creative StrategistDepartment: Creative TeamRequired Skills: Creative writing, copywriting, scriptwriting, proofreadingExperience Required: 2-3 yearsPrimary purpose of the role:● Effectively planning creative solutions and aiding in defining the scope of work across all verticals along with Head of departments● Collaborating with the Business Development department to develop and propose value added, creative interactive strategies and presentations for pitches to convert clients● Researching and monitoring Digital & New Media industry trends and competitor offerings to improve current offerings● Coordination with the all Internal Departments for all the Brand requirements from planning till execution and follow up with the teamMajor Responsibilities:● Solutions and ideas offered for campaigns and pitches should be fact-filled, active and engaging to avoid rework and ensure that the client’s needs are met.● Creatively involved in end-to-end coordination and execution with third party like director, producer and vendors etc. for the respective brands● Ensure that the Creative team contributes to Innovative & Interactive Digital Media solutions that help the different teams to excel in their campaign● Ensure on time and effective communication with internal team to ensure that clients timelines are met● Carry out in-depth research about the client’s brand and competitor brands, including previous campaigns run by the client’s brand along with competitor brands. Keep abreast with current emerging industry trends● Evaluate the demographics of specific media users by analyzing their characteristics, behavior and media habits to identify target audience appropriate creative ideas and solutions● Brainstorm with team members to decide upon creative ideas to take the campaign, pitches forward and help in make decisions for creative buckets● Make suggestions to determine the most effective platforms (Facebook, Twitter, LinkedIn, Instagram etc.) that allows a client to convey messages to target audiences taking into consideration its outreach, frequency of reach and budget● Create content which is fact filled, interesting and appealing to the target audience● Give suggestions and inputs to increase the SEO rankings for campaignRole: Creative LeadDepartment: Creative TeamExperience Required: 3 to 4 yearsMajor Responsibilities:● A writer, a thinker,

a storyteller – someone with a unique lens to look at the world and its actions.● Socio-politically informed and up to date with pop culture.● An avid consumer of all kinds of copy and content● A voracious, or at least a regular reader.● Team management skills and accountability● Effectively planning creative solutions and aiding in defining the scope of work across all verticals along with Head of departments● Collaborating with the Business Development department to develop and propose value added, creative interactive strategies and presentations for pitches to convert clients● Researching and monitoring Digital & New Media industry trends and competitor offerings to improve current offerings● Account mining of existing accounts