Job Type: Full-time
Remote: Remote
Who we are Revcloud is a full-service growth and innovation agency with offices in the United States, Europe, and Asia. We deliver growth and innovation for our clients by leveraging AI and big data across sales, marketing, investment, human capital, and product development. We believe businesses of all sizes should have access to AI and big data (and teams who can leverage it), and we help companies leverage data across all areas of a business to make better decisions, faster and economical.Role DescriptionWe’re seeking data analysts or data scientists who have deep experience in marketing analytics. As a marketing analyst, you will be responsible for using data and analytics to support our marketing,
product, and creative teams in day-to-day decision-making and work with the leadership teams to build data products to support the company’s growth. Your expertise in marketing analytics will help us identify new growth strategies, and optimize our marketing programs to help us achieve our business goals.This is a full-time hybrid position at our office in Pune, India (Mon-Wed WFO, Thu-Fri WFH). You’ll be required to work some of your time in the US Pacific time zone.Responsibilities IncludeWork with our leadership team to set monthly, quarterly, and annual goals and ensure you’re meeting those goals, as well as helping marketing/creative teams achieve their goals.Lead communication on your projects on a weekly, monthly, and quarterly basis via meetings and presentations.Manage projects in an agile environment that involve data pipelines, data sets, reports, dashboards, recommendation engines, automation frameworks,
and predictive analytics.Help build and maintain the reporting and analytics tools that will be used by the leadership, marketing, product, and creative teams in day-to-day decision-making.Ensure any reporting or analytics requests assigned to you from the leadership, marketing, product, and creative teams are delivered in a timely manner.Gather and analyze marketing data from various sources, including digital channels, customer databases, and market research, to develop a comprehensive understanding of target audiences.Develop and maintain marketing performance dashboards that provide actionable insights and metrics to optimize marketing campaigns and activities.Collaborate closely with cross-functional teams and client stakeholders to design and execute data-driven marketing strategies aligned with business goals.Work closely with product and creative teams to help launch,
report on, and analyse product and creative tests.Conduct in-depth analysis of customer behavior, segmentation, and campaign effectiveness to identify opportunities for growth and improvement.Develop a deep understanding of our business ecosystem, user behaviors, and long-term trends to identify levers to help move key metrics.Ensure data accuracy, integrity, and compliance with laws and regulations.Monitor industry changes and translate those into actionable recommendations.The Ideal CandidateMust be comfortable working some of their time in the US Pacific time zone to overlap with the US team from 6pm until 10 or 11pm IST at least, and there might be meetings as late as 1am IST.Has a solid understanding of digital marketing channels, metrics,
and KPIs.Has a strong track record of solving analytical problems using quantitative and statistical approaches.Has very strong communication skills – written, verbal, and presentation skills – with the ability to communicate complex quantitative insights in a precise, and actionable manner.Has a leadership mindset with an emphasis on ownership – you’re a self-starter and a quick learner.Can work in a team environment across hierarchy and functions to meet assigned goals.Loves working in a fast-paced rapidly evolving start-up environment – with a focus on problem-solving and new challenges.Is comfortable managing multiple projects – strong project management skills and organization.Education & Experience4+ years of experience in marketing analytics.Bachelor’s degree or equivalent in data science, analytics,
statistics, or a related field.Must have expert level command of SQL, spreadsheet software, data visualization platforms (ideally Google Looker Studio or Tableau/PowerBI), and cloud platforms (ideally Google Cloud and AWS).Must have some knowledge and experience of R/Python, and other automation tools, techniques, and strategies.Bonus for experience with specific marketing functions, including but not limited to email marketing, conversion rate optimization (CRO), SMS marketing, social media marketing, search engine marketing, creative testing, and so on.Familiarity with lead generation and revenue growth strategies is also a plus.What We ProvideIndustry-leading compensation plus equity in the company.Quarterly bonuses based on quarterly OKRs.Annual bonuses based on individual, team,
and company performance.A hybrid working model with flexible working hours – Monday-Wednesday work from office, Thursday & Friday work from home. An annual all-expenses-paid company offsite.Frequent team dinners, trips and activities sponsored by the company.Flexible leave and vacation policy.If you are interested, kindly share your CV on [email protected] shall be reaching out to you at earliest.We are building the future,Let’s build it together !
▶️ Marketing Analyst Lead
🖊️ Revcloud
📍 Pune
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