Position: Cluster Marketing Manager
Qualifications
Graduate or Post Graduate Diploma in Business Management (PGDBM) with a specialization in Marketing.
5-7 years of experience in the retail industry, specifically in marketing roles.
Skills Required
Innovation and Creativity: Ability to develop innovative marketing strategies and campaigns to attract customers and drive sales.
Process Orientation: Strong understanding of marketing processes and ability to implement efficient workflows.
Market Understanding: Deep knowledge of consumer behaviour, market trends, and competitor analysis.
Product Knowledge: Understanding of retail products and the ability to market them effectively.
Vendor Relationship Skills:
Ability to establish and maintain effective relationships with vendors and suppliers.
Responsibilities
– Develop and implement integrated marketing campaigns across various channels (digital, print, in-store) to promote products and drive footfall.
– Analyse market trends and consumer insights to identify opportunities for growth.
– Collaborate with cross-functional teams to ensure alignment of marketing strategies with overall business objectives.
– Manage marketing budgets and ensure effective utilization of resources.
– Monitor and evaluate the performance of marketing campaigns, making adjustments as necessary to optimize results.
– Lead and mentor a team of marketing professionals, providing guidance and support as needed.
– Coordinate marketing activities across multiple locations or clusters,
ensuring consistency and alignment with brand guidelines.
Candidates meeting the above qualifications and possessing the required skills are encouraged to apply.
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▶️ CLUSTER MARKETING MANAGER
🖊️ Reliance Retail
📍 Belagavi
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