REPORTING TO: Assistant Manager / Deputy Manager Sales
REPORTED BY: None
To understand the business and analyze the market by collecting the basic information.
To map the market to understand the territory population, number of retailers, brand presence, product awareness, and competitor’s presence.
Primary and Secondary Sales.
To look after the primary and secondary sales and increase the penetration in the market.
To ensure the achievement of sales targets.
To ensure extensive coverage by traveling in the allotted area.
To personally visit the retailers and distributors & handle the distribution effectively.
To identify the high potential distributors by analyzing the financial stability, market reputation, market coverage, and infrastructure.
To Coordinate distribution arrangements and facilitate more rotations through distributors.
To ensure prompt execution of orders booked from each distributor.
To help distributors to liquidate stock-up articles/ size.
To convey distributor’s order to sales manager.
To ensure display of new samples and convey the prices to new distributors & retailers.
To ensure visibility of product placed at retailer counters.
To understand competitor’s sales strategies.
To inform competitors’ activities to management immediately.
To collect the market feedback about the competitor’s products and convey the same to sales managers.
To understand the untapped market and analyze the market segment.
To increase the retail base to cover the gap in the market.
To prepare Daily Sales Report and submit the market information on daily basis.
To collect the customer Grievance and discuss with the concerned Head
Signature of the Candidate