Job Overview: We are seeking a highly motivated and experienced Social Listening Specialist to join our team. The ideal candidate will play a crucial role in monitoring and analyzing our clients’ digital presence, providing valuable insights, and shaping strategies to enhance their online reputation.
Responsibilities:
– Perform detailed analysis of social listening data, identify trends, sentiment, and emerging topics.
– Conduct thorough reporting on social listening.
– Utilize Social Listening tools such as Konnect Insights, Locobuzz, Meltwater, Salesforce Social Studio, etc., to gather and analyze data relevant on client brands.
– Collaborate with cross-functional teams to understand client objectives and translate them into effective social listening strategies.
– Conduct campaign analysis to measure the impact of digital activities and provide actionable insights.
– Monitor and report on competitor activities and industry trends.
– Generate comprehensive reports with observations, recommendations, and key performance indicators (KPIs).
– Maintain a proactive approach to identify potential issues and risks in digital activities, providing timely recommendations for improvement.
– Stay updated on industry best practices, tools, and technologies related to social listening.
– Demonstrate a basic understanding of CRM systems
Requirements:
– Bachelor’s degree in Marketing, Communication, Business,Analytics or a related field.
– Proven experience in Social Listening with a focus on detailed data analysis.
– Familiarity with Social Listening tools such as Konnect Insights /Locobuzz /Meltwater/Salesforce Social Studio, etc.
– Basic understanding of CRM systems; past experience working with CRM is a plus.
– Strong analytical skills and the ability to translate data into actionable insights.
– Excellent written and verbal communication skills.
– Ability to work independently and collaboratively in a fast-paced environment.
– Detail-oriented with a keen eye for accuracy and quality.
– Proactive problem-solving skills and a results-driven mindset.
– Previous exposure with WhatsApp Business Enterprise platform is preferred.
– Previous experience in a marketing agency is preferred.
▶️ Social Listening Executive – CRM
🖊️ Schbang
📍 Mumbai
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